The official fashion show of Brooklyn, NY - Fashionweek Brooklyn is a bi-annual not-for-profit event with the goal of exposing youth to the arts and giving aspiring fashion designers a platform to showcase their talents. I was hired by the event’s creative director as the lead graphic designer for their Spring/Summer 2015 showcase.
The event campaign required many different pieces including marketing decks for prospective sponsors and press, print materials, online banners, emails and ads.
To enhance the event’s black and white aesthetic, I incorporated splashes of color and light combined with model photography the show is known for. The materials combined the flash and elegance that was needed for such an event.
Online Banner Promo
© Eric Lucas 2015